# Analytics

## **1. Key Metrics at a Glance**

Head to the Air Reviews app and select "**Analytics**" from the left-hand menu.

* **Approved Reviews:** Total number of published reviews displayed on your store.
* **Average Product Rating:** Overall customer satisfaction rating across your products.
* **Emails Sent/Opened/Clicked:** Track the effectiveness of your review request emails.

<figure><img src="/files/adWpAGPz3J6y5w756b9A" alt=""><figcaption></figcaption></figure>

## **2. Monitor Your Performance**

This dashboard provides a clear overview of key metrics, including:

### **Customize Your View**

* **Date Range:** Click the calendar icon to select a specific timeframe and analyze trends.

<figure><img src="/files/0NLyR2zLcOLHhu9bsIBr" alt=""><figcaption></figcaption></figure>

* **Refresh Data:** Click "Reload" to ensure you're viewing the most recent information.

<figure><img src="/files/KMnG5ckjYTfNyxUxuJ3Z" alt=""><figcaption></figcaption></figure>

### **Review Breakdown**

* **Approved Reviews:** See how many reviews were imported from sources like files or platforms (AliExpress & CJDropshipping) and those written directly by customers.

<figure><img src="/files/G3JcTN0DVONcilzMqzG1" alt=""><figcaption></figcaption></figure>

* **Average Product Rating:**&#x20;

1. Take a look at overall customer satisfaction rating across your products.

<figure><img src="/files/4Dms24X787JuDWyqSNZc" alt=""><figcaption></figcaption></figure>

2. Click **"View report**" to access a detailed breakdown of positive, negative, and neutral ratings.

<figure><img src="/files/yUBrpVLgHDVJqu0M9Gnu" alt=""><figcaption></figcaption></figure>

* **Email Analytics:**

1. Take a glance at insights into customer engagement with your review request emails.

<figure><img src="/files/C6p13sCqmjyw3kh45X5t" alt=""><figcaption></figcaption></figure>

2. Click "**View report**" to delve deeper into email campaign performance data.

<figure><img src="/files/8DsCTNtmMul54XyPvOBw" alt=""><figcaption></figcaption></figure>

* **Review Volume Over Time:** Track the overall growth and trends in your customer reviews over time.

<figure><img src="/files/hE5fUuao2GBOhxisDgiJ" alt=""><figcaption></figcaption></figure>

### **Transforming Feedback into Success**   &#x20;

{% hint style="success" %}
Air Reviews Analytics empowers you to make data-driven decisions to improve your customer experience and boost sales. By leveraging these valuable insights, you can:
{% endhint %}

* Identify areas for improvement based on customer feedback.
* Encourage positive reviews by addressing customer concerns.
* Track the impact of review request email campaigns.
* Monitor overall customer sentiment towards your products and brand.

*Take control of your customer feedback! Start exploring Air Reviews Analytics today and unlock the power of data-driven insights.*


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