# Helpful/ Unhelpful reviews

### Introduction

The **Helpful/Unhelpful Reviews** feature in Air Reviews allows customers to mark reviews as helpful by clicking a "like" button with a counter. This feature helps reinforce trust among potential buyers and encourages them to make a purchase by highlighting reviews that resonate with other shoppers.

### 1. Enable in Branding menu

In the **Air Reviews** app, navigate to the **Branding** menu on the left-hand side.

Follow the interactive guide to enable the **Helpful/Unhelpful Reviews** button feature, which will be visible on the storefront next to reviews.

{% embed url="<https://app.arcade.software/share/fbRjY512S3wQF4ZQU6vC>" %}

### 2. Check storefront display of the buttons

Once enabled, visit your storefront to see how the helpful reviews button appears and how customers can rate the reviews.

{% hint style="info" %}
The like button will be displayed next to each review, with a counter showing how many customers have marked the review as helpful.
{% endhint %}

<figure><img src="/files/9zTtByFRtgOl2qNMhZct" alt=""><figcaption></figcaption></figure>

### 3. Monitor the number of helpful and unhelpful ratings in Manage reviews

Lastly, go to **Manage Reviews** to track helpful/unhelpful ratings.&#x20;

You'll see the icon underneath each review's media with the total ratings for both. Follow the interactive guide for more details.

{% embed url="<https://app.arcade.software/share/nPIZAIrYqTz9wCecoETh>" %}

### Conclusion

The **Helpful/Unhelpful Reviews** feature in Air Reviews is a valuable tool for building trust with customers. By showcasing reviews that have been marked as helpful, you encourage more potential buyers to trust the feedback and feel confident in their purchase decisions. Enable this feature today to boost customer engagement and sales on your store.


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